{"id":378,"date":"2017-07-27T02:44:29","date_gmt":"2017-07-27T02:44:29","guid":{"rendered":"https:\/\/ntlab.gr\/main\/?p=378"},"modified":"2017-07-27T03:07:01","modified_gmt":"2017-07-27T03:07:01","slug":"aksiologisi-kai-dioikisi-ypiresiwn","status":"publish","type":"post","link":"https:\/\/ntlab.gr\/main\/index.php\/aksiologisi-kai-dioikisi-ypiresiwn\/","title":{"rendered":"\u0391\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u0394\u03b9\u03bf\u03af\u03ba\u03b7\u03c3\u03b7 \u03a5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03a8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u0395\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2"},"content":{"rendered":"<p align=\"justify\"><strong>\u0394\u03b9\u03b4\u03ac\u03c3\u03ba\u03c9\u03bd:<\/strong>\u00a0\u0394\u03c1. \u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u0393\u03ba\u03bf\u03cd\u03c3\u03ba\u03bf\u03c2, \u0395\u03c0\u03af\u03ba\u03bf\u03c5\u03c1\u03bf\u03c2 \u039a\u03b1\u03b8\u03b7\u03b3\u03b7\u03c4\u03ae\u03c2 \u03a4\u03bc\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u0395\u039c\u039c\u0395 \u0395\u039a\u03a0\u0391<\/p>\n<p align=\"justify\"><strong>\u0394\u03b9\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7 \u03b7\u03bb. \u03c4\u03b1\u03c7\u03c5\u03b4\u03c1\u03bf\u03bc\u03b5\u03af\u03bf\u03c5:\u00a0<\/strong>gouscos[at]media.uoa.gr<\/p>\n<p align=\"justify\"><strong>\u0399\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1:\u00a0<\/strong><a href=\"http:\/\/www.media.uoa.gr\/~gouscos\">http:\/\/www.media.uoa.gr\/~gouscos<\/a><\/p>\n<p align=\"justify\"><strong>\u0399\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 eClass:\u00a0<\/strong><a href=\"http:\/\/eclass.uoa.gr\/courses\/MEDIA248\">http:\/\/eclass.uoa.gr\/courses\/MEDIA248<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u03a3\u03c4\u03cc\u03c7\u03bf\u03b9 \u03c4\u03bf\u03c5 \u039c\u03b1\u03b8\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2<\/strong><\/p>\n<p>\u03a3\u03c4\u03cc\u03c7\u03bf\u03c2 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\u03b1\u03bd\u03ac\u03bb\u03c5\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7\u03c2<\/li>\n<li>\u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b4\u03b5\u03be\u03b9\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03c3\u03c5\u03c3\u03c4\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b8\u03b5\u03c4\u03b9\u03ba\u03ae\u03c2 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac\u03c2<\/li>\n<\/ul>\n<p>\u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b4\u03b9\u03bf\u03af\u03ba\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b1\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u03a0\u03b5\u03c1\u03b9\u03b3\u03c1\u03b1\u03c6\u03ae \u03c4\u03bf\u03c5 \u039c\u03b1\u03b8\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2<\/strong><\/p>\n<p>\u0391\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf \u03c4\u03bf\u03c5 \u03bc\u03b1\u03b8\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 (\u03b1)\u00a0\u03b7 \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7 \u03b5\u03bd\u03bd\u03bf\u03b9\u03ce\u03bd, \u03b8\u03b5\u03c9\u03c1\u03b7\u03c4\u03b9\u03ba\u03bf\u03cd \u03c5\u03c0\u03bf\u03b2\u03ac\u03b8\u03c1\u03bf\u03c5, \u03bc\u03b5\u03b8\u03bf\u03b4\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ce\u03bd \u03b1\u03c1\u03c7\u03ce\u03bd, \u03c4\u03c1\u03ad\u03c7\u03bf\u03c5\u03c3\u03b1\u03c2 \u03c3\u03c4\u03ac\u03b8\u03bc\u03b7\u03c2 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae\u03c2 (state of the art) \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b9\u03bc\u03ad\u03c1\u03bf\u03c5\u03c2 \u03c0\u03c4\u03c5\u03c7\u03ce\u03bd \u03c0\u03bf\u03c5 \u03b4\u03b9\u03ad\u03c0\u03bf\u03c5\u03bd \u03c4\u03b7 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\u03c0\u03b5\u03c1\u03b9\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2.<\/p>\n<p>\u0397 \u03ad\u03bc\u03c6\u03b1\u03c3\u03b7 \u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2 \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf, \u03b5\u03bd\u03ce \u03b7 \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7 \u03c4\u03c9\u03bd \u03b5\u03c0\u03b9\u03bc\u03ad\u03c1\u03bf\u03c5\u03c2 \u03b8\u03b5\u03bc\u03ac\u03c4\u03c9\u03bd \u03c3\u03c4\u03b7\u03c1\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c6\u03b5\u03bd\u03cc\u03c2 \u03bc\u03b5\u03bd \u03c3\u03b5 \u03b2\u03b9\u03b2\u03bb\u03b9\u03bf\u03b3\u03c1\u03b1\u03c6\u03b9\u03ba\u03ad\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b5\u03b3\u03b3\u03af\u03c3\u03b5\u03b9\u03c2 \u03b1\u03c6\u03b5\u03c4\u03ad\u03c1\u03bf\u03c5 \u03b4\u03b5 \u03c3\u03b5 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b1 \u03c0\u03b1\u03c1\u03b1\u03b4\u03b5\u03af\u03b3\u03bc\u03b1\u03c4\u03b1 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2 \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03cc \u03ba\u03b1\u03b9 \u03b4\u03b9\u03b5\u03b8\u03bd\u03ae \u03c7\u03ce\u03c1\u03bf.<\/p>\n<p>\u03a3\u03b5 \u03b1\u03c5\u03c4\u03cc \u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf, \u03c9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2 \u03b5\u03bd\u03bd\u03bf\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2 \u03bc\u03ad\u03c3\u03c9 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03cd\u03bf\u03c5 \u03b2\u03b1\u03c3\u03b9\u03c3\u03bc\u03ad\u03bd\u03b5\u03c2 \u03c3\u03b5 \u03c6\u03ac\u03c3\u03bc\u03b1 \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03c9\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ce\u03bd \u03bc\u03ad\u03c3\u03c9\u03bd \u03cc\u03c0\u03c9\u03c2 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c4\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf, \u03c3\u03c5\u03bb\u03bb\u03bf\u03b3\u03b9\u03ba\u03ac \u03bc\u03ad\u03c3\u03b1, \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ac \u03b4\u03af\u03ba\u03c4\u03c5\u03b1, \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ac \u03c0\u03b1\u03b9\u03c7\u03bd\u03af\u03b4\u03b9\u03b1, \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ad\u03c2 \u03b1\u03c6\u03b7\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2, \u03b1\u03bd\u03bf\u03b9\u03ba\u03c4\u03ac \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03ba.\u03ac.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u0398\u03b5\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u0395\u03bd\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2<\/strong><\/p>\n<p>\u039f\u03b9 \u03b5\u03bd\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03bc\u03b1\u03b8\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03bf\u03c5\u03bd:<\/p>\n<ul>\n<li>\u03c4\u03b7\u03bd \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7 \u03bc\u03b5\u03b8\u03bf\u03b4\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ce\u03bd \u03b1\u03c1\u03c7\u03ce\u03bd \u03ba\u03b1\u03b9 \u03ba\u03b1\u03bb\u03ce\u03bd \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ce\u03bd \u03b4\u03b9\u03bf\u03af\u03ba\u03b7\u03c3\u03b7\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2<\/li>\n<li>\u03c4\u03b7\u03bd \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7 \u03bc\u03b5\u03b8\u03bf\u03b4\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ce\u03bd \u03b1\u03c1\u03c7\u03ce\u03bd \u03ba\u03b1\u03b9 \u03ba\u03b1\u03bb\u03ce\u03bd \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ce\u03bd \u03b1\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2<\/li>\n<li>\u03c4\u03b7\u03bd \u03b5\u03ba\u03c0\u03cc\u03bd\u03b7\u03c3\u03b7 \u03c3\u03c5\u03bd\u03b8\u03b5\u03c4\u03b9\u03ba\u03ae\u03c2 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2 \u03bc\u03b5 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf (\u03b1)\u00a0\u03c4\u03bf\u03bd \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03b5\u03bd \u03c3\u03c5\u03bd\u03b5\u03c7\u03b5\u03af\u03b1 (\u03b2)\u00a0\u03c4\u03b7 \u03b4\u03b9\u03bf\u03af\u03ba\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03b1\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03b1\u03c5\u03c4\u03ce\u03bd.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>\u0392\u03b9\u03b2\u03bb\u03b9\u03bf\u03b3\u03c1\u03b1\u03c6\u03af\u03b1<\/strong><\/p>\n<p>\u0391\u03bd\u03c4\u03af \u03b4\u03b9\u03b4\u03b1\u03ba\u03c4\u03b9\u03ba\u03ce\u03bd \u03c3\u03c5\u03b3\u03b3\u03c1\u03b1\u03bc\u03bc\u03ac\u03c4\u03c9\u03bd, \u03c4\u03bf \u03c5\u03bb\u03b9\u03ba\u03cc \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03bc\u03ac\u03b8\u03b7\u03bc\u03b1 \u03c3\u03c4\u03b7\u03c1\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03c3\u03b7\u03bc\u03b5\u03b9\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b4\u03ac\u03c3\u03ba\u03bf\u03bd\u03c4\u03b1 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03b5 \u03b5\u03c0\u03b9\u03bb\u03b5\u03b3\u03bc\u03ad\u03bd\u03b7 \u03b4\u03b9\u03b5\u03b8\u03bd\u03ae \u03b5\u03c0\u03b9\u03c3\u03c4\u03b7\u03bc\u03bf\u03bd\u03b9\u03ba\u03ae \u03b1\u03c1\u03b8\u03c1\u03bf\u03b3\u03c1\u03b1\u03c6\u03af\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b2\u03ac\u03c3\u03b9\u03bc\u03b7 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03b7\u03c2 \u0392\u03b9\u03b2\u03bb\u03b9\u03bf\u03b8\u03ae\u03ba\u03b7\u03c2 \u03c4\u03bf\u03c5 \u03a4\u03bc\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u0395\u039c\u039c\u0395 \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c4\u03bf\u03c5 \u03a3\u03c5\u03bd\u03b4\u03ad\u03c3\u03bc\u03bf\u03c5 \u0395\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ce\u03bd \u0391\u03ba\u03b1\u03b4\u03b7\u03bc\u03b1\u03ca\u03ba\u03ce\u03bd \u0392\u03b9\u03b2\u03bb\u03b9\u03bf\u03b8\u03b7\u03ba\u03ce\u03bd.<\/p>\n<p>\u03a4\u03b1\u03c5\u03c4\u03cc\u03c7\u03c1\u03bf\u03bd\u03b1, \u03c9\u03c2 \u03c3\u03c5\u03bc\u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b2\u03b9\u03b2\u03bb\u03b9\u03bf\u03b3\u03c1\u03b1\u03c6\u03af\u03b1 \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03bc\u03ac\u03b8\u03b7\u03bc\u03b1 \u03c0\u03c1\u03bf\u03c4\u03b5\u03af\u03bd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03bf\u03b9 \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03bf\u03b9 \u03c4\u03af\u03c4\u03bb\u03bf\u03b9 (\u03ba\u03b1\u03c4\u03ac\u03bb\u03bf\u03b3\u03bf\u03c2 \u03c5\u03c0\u03cc \u03b5\u03bc\u03c0\u03bb\u03bf\u03c5\u03c4\u03b9\u03c3\u03bc\u03cc):<\/p>\n<ul>\n<li>Contemporary strategy analysis<\/li>\n<\/ul>\n<p>Robert M. Grant | John Wiley &amp; Sons, 2010<\/p>\n<ul>\n<li>Strategy Safari: The Complete Guide Through the Wilds of Strategic Management<\/li>\n<\/ul>\n<p>Henry Mintzberg, Bruce Ahlstrand, Joseph Lampel | Prentice Hall, 2008<\/p>\n<ul>\n<li>Groundswell: winning in a world transformed by social technologies<\/li>\n<\/ul>\n<p>Charlene Li, Bernoff Josh | Harvard Business Review Press, 2011<\/p>\n<ul>\n<li>Viral Loop: From Facebook to Twitter, How Today&#8217;s Smartest Businesses Grow Themselves<\/li>\n<\/ul>\n<p>Adam L. Penenberg | Hyperion, 2009<\/p>\n<ul>\n<li>The Social Media Bible: Tactics, Tools, and Strategies for Business Success<\/li>\n<\/ul>\n<p>Lon Safko | Wiley, 2012<\/p>\n<ul>\n<li>The Art of Social Media: Power Tips for Power Users<\/li>\n<\/ul>\n<p>Guy Kawasaki, Peg Fitzpatrick | Portfolio, 2014<\/p>\n<ul>\n<li>Likeable Social Media, Revised and Expanded<\/li>\n<\/ul>\n<p>Dave Kerpen et al | McGraw-Hill, 2015<\/p>\n<ul>\n<li>Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity<\/li>\n<\/ul>\n<p>Avinash Kaushik | Sybex, 2009<\/p>\n<ul>\n<li>Google Analytics Demystified: A Hands-On Approach<\/li>\n<\/ul>\n<p>Joel J Davis | CreateSpace Independent Publishing Platform, 2014<\/p>\n<ul>\n<li>Advanced Web Metrics with Google Analytics<\/li>\n<\/ul>\n<p>Brian Clifton | Sybex, 2012<\/p>\n<ul>\n<li>Quantifying the User Experience: Practical Statistics for User Research<\/li>\n<\/ul>\n<p>Jeff Sauro, James R Lewis | Morgan Kaufmann, 2012<\/p>\n<ul>\n<li>UX for Lean Startups: Faster, Smarter User Experience Research and Design<\/li>\n<\/ul>\n<p>Laura Klein | O&#8217;Reilly Media, 2013<\/p>\n<ul>\n<li>Observing the User Experience, Second Edition: A Practitioner&#8217;s Guide to User Research<\/li>\n<\/ul>\n<p>Elizabeth Goodman et al | Morgan Kaufmann, 2012<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u0397\u03bb\u03b5\u03ba\u03c4\u03c1\u03bf\u03bd\u03b9\u03ba\u03cc \u0395\u03ba\u03c0\u03b1\u03b9\u03b4\u03b5\u03c5\u03c4\u03b9\u03ba\u03cc \u03a5\u03bb\u03b9\u03ba\u03cc<\/strong><\/p>\n<p>\u0395\u03c0\u03b9\u03bb\u03b5\u03b3\u03bc\u03ad\u03bd\u03bf \u03b5\u03ba\u03c0\u03b1\u03b9\u03b4\u03b5\u03c5\u03c4\u03b9\u03ba\u03cc \u03c5\u03bb\u03b9\u03ba\u03cc \u03c4\u03bf\u03c5 \u03bc\u03b1\u03b8\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 (\u03bf\u03c1\u03b3\u03b1\u03bd\u03c9\u03c4\u03b9\u03ba\u03ac \u03ad\u03b3\u03b3\u03c1\u03b1\u03c6\u03b1, \u03c3\u03b7\u03bc\u03b5\u03b9\u03ce\u03c3\u03b5\u03b9\u03c2 \u03b4\u03b9\u03b4\u03ac\u03c3\u03ba\u03bf\u03bd\u03c4\u03b1, \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b5\u03c2 \u03c6\u03bf\u03b9\u03c4\u03b7\u03c4\u03ce\u03bd \u03ba.\u03bb\u03c0.) \u03b1\u03bd\u03b1\u03c1\u03c4\u03ac\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae \u03bc\u03bf\u03c1\u03c6\u03ae \u03c3\u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1<\/p>\n<p><a href=\"http:\/\/eclass.uoa.gr\/courses\/MEDIA248\">http:\/\/eclass.uoa.gr\/courses\/MEDIA248<\/a><\/p>\n<p>\u03c4\u03b7\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1\u03c2 \u03b1\u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b7\u03c2 \u03c4\u03b7\u03bb\u03b5\u03ba\u03c0\u03b1\u03af\u03b4\u03b5\u03c5\u03c3\u03b7\u03c2 (eClass) \u03c4\u03bf\u03c5 \u0395\u039a\u03a0\u0391.<\/p>\n<a class=\"synved-social-button synved-social-button-follow synved-social-size-48 synved-social-resolution-single synved-social-provider-facebook nolightbox\" data-provider=\"facebook\" target=\"_blank\" rel=\"nofollow\" title=\"Follow us on Facebook\" href=\"https:\/\/www.facebook.com\/digital.media.uoa\" style=\"font-size: 0px; width:48px;height:48px;margin:0;margin-bottom:5px;margin-right:5px;\"><img alt=\"Facebook\" title=\"Follow us on Facebook\" class=\"synved-share-image synved-social-image synved-social-image-follow\" width=\"48\" height=\"48\" style=\"display: inline; width:48px;height:48px; margin: 0; padding: 0; border: none; box-shadow: none;\" src=\"https:\/\/ntlab.gr\/main\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/96x96\/facebook.png\" \/><\/a><a class=\"synved-social-button synved-social-button-follow synved-social-size-48 synved-social-resolution-single synved-social-provider-twitter nolightbox\" data-provider=\"twitter\" target=\"_blank\" rel=\"nofollow\" title=\"Follow us on Twitter\" href=\"https:\/\/twitter.com\/DigitalMediaUoa\" style=\"font-size: 0px; width:48px;height:48px;margin:0;margin-bottom:5px;margin-right:5px;\"><img alt=\"twitter\" title=\"Follow us on Twitter\" class=\"synved-share-image synved-social-image synved-social-image-follow\" width=\"48\" height=\"48\" style=\"display: inline; width:48px;height:48px; margin: 0; padding: 0; border: none; box-shadow: none;\" src=\"https:\/\/ntlab.gr\/main\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/96x96\/twitter.png\" \/><\/a><a class=\"synved-social-button synved-social-button-follow synved-social-size-48 synved-social-resolution-single synved-social-provider-linkedin nolightbox\" data-provider=\"linkedin\" target=\"_blank\" rel=\"nofollow\" title=\"Find us on Linkedin\" href=\"https:\/\/www.linkedin.com\/in\/yourid\" style=\"font-size: 0px; width:48px;height:48px;margin:0;margin-bottom:5px;margin-right:5px;\"><img alt=\"linkedin\" title=\"Find us on Linkedin\" class=\"synved-share-image synved-social-image synved-social-image-follow\" width=\"48\" height=\"48\" style=\"display: inline; width:48px;height:48px; margin: 0; padding: 0; border: none; box-shadow: none;\" src=\"https:\/\/ntlab.gr\/main\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/96x96\/linkedin.png\" \/><\/a><a class=\"synved-social-button synved-social-button-follow synved-social-size-48 synved-social-resolution-single synved-social-provider-rss nolightbox\" data-provider=\"rss\" target=\"_blank\" rel=\"nofollow\" title=\"Subscribe to our RSS Feed\" href=\"https:\/\/feeds.feedburner.com\/MyFeedName\" style=\"font-size: 0px; 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width:48px;height:48px; margin: 0; padding: 0; border: none; box-shadow: none;\" src=\"https:\/\/ntlab.gr\/main\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/96x96\/youtube.png\" \/><\/a>","protected":false},"excerpt":{"rendered":"<p>\u0394\u03b9\u03b4\u03ac\u03c3\u03ba\u03c9\u03bd:\u00a0\u0394\u03c1. \u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u0393\u03ba\u03bf\u03cd\u03c3\u03ba\u03bf\u03c2, \u0395\u03c0\u03af\u03ba\u03bf\u03c5\u03c1\u03bf\u03c2 \u039a\u03b1\u03b8\u03b7\u03b3\u03b7\u03c4\u03ae\u03c2 \u03a4\u03bc\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u0395\u039c\u039c\u0395 \u0395\u039a\u03a0\u0391 \u0394\u03b9\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7 \u03b7\u03bb. \u03c4\u03b1\u03c7\u03c5\u03b4\u03c1\u03bf\u03bc\u03b5\u03af\u03bf\u03c5:\u00a0gouscos[at]media.uoa.gr \u0399\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1:\u00a0http:\/\/www.media.uoa.gr\/~gouscos \u0399\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 eClass:\u00a0http:\/\/eclass.uoa.gr\/courses\/MEDIA248 &nbsp; 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